Research tailored to your audience’s needs
Evaluating a programme or scheme, particularly one involving young people, requires careful planning and flawless execution. The most effective way to achieve this aim is to design research materials which fully engage your chosen audience in the research process.
Conducting longitudinal research
In 2004 Qa were commissioned to undertake the three-year evaluation of the Young Roots programme operated by the Heritage Lottery Fund. The aim of the research was to “Enable HLF to assess the achievements and impact of the Young Roots programme against its stated aims.”
The aim of the research was to:
Enable HLF to assess the achievements and impact of the Young Roots programme against its stated aims
The research programme included:
- In-depth telephone interviews: to add context to the research and enable a greater understanding of the roles played by various individuals and organisations, their views on the Young Roots programme, their views on partnership arrangements, and their vision for future strategy
- Qualitative research with young people: using photographic diaries and focus groups to engage their interest and actively encourage participation
- Detailed case studies: to illustrate the achievements of Young Roots and reveal the personal stories of project organisers and the young people who participated in HLF projects
- Desk based research
- Producing an evaluation pack and guidelines on best practice for project managers: to help project organisers conduct self-evaluation and provide useful information to inform the longitudinal research
Bringing the findings together
A final report charting the progress of the evaluation since 2004 will soon be presented to the Heritage Lottery Fund. The report will illustrate best practice in HLF projects and provide recommendations for the future development of this major youth engagement initiative.
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