Qa to conduct Yorkshire events research

Research at high-profile events around the region is set to be a key part of the 2010 – 11 Yorkshire Regional Visitor Survey.

The events where research will take place include the World Snooker Championships at The Crucible in Sheffield, the 2010 Mountain Bike World Cup at Dalby Forest, and the Welcome to Yorkshire Ebor Festival at York Racecourse.

Once again the 2,450 surveys will be carried out by Qa’s in-house team of specialist face-to-face interviewers, many of whom have experience of similar work on Yorkshire Regional Visitor Surveys in 2008 and 2009.

By providing a robust evidence base the research will help Welcome to Yorkshire assess the economic impact of holding major sporting events across the region.

For more information on our tourism and leisure research services contact Nick Lynch on 01904 632039 or e-mail