Research and Insight

The range of research and insight approaches we offer vary widely according to the sector, topic of discussion, client objectives and the audiences we are looking to engage.

Here we provide an overview of all of the research and insight methods we offer:

Quantitative research

  • Telephone research using our in-house contact centre
  • Face to face surveying (research fieldwork)
  • Online surveys
  • Postal surveys
  • Assisted self-completion surveying
  • Social media monitoring
  • Segmentation
  • Customer satisfaction tracking

Qualitative insight

  • Focus groups
  • In-depth interviews
  • Ethnography
  • Deliberative events
  • Potential customer experience days
  • Co-design and co-development workshops
  • Video vox pops
  • Online focus groups
  • Participatory appraisals

Additional services

  • Desk research studies
  • Impact evaluation
  • Stakeholder workshops and events
  • Dissemination
  • Peer research training
  • Market  and social research training